Build lasting relationship with our customers based on trust and honesty

Use our full capabilities to protect our customers’ interest and preserve their confidences

Offer our customers a unique experience through convenience and simple banking

Tailor our products and services to meet our customers needs

Maintain highest standards of respect and equality

Observe high integrity and confidentiality standards

Deliver what we promise to our shareholders and partners

Use the Bank’s resources cost-effectively

Question the status quo and dare to be different and disruptive

Re-invent and improve our offerings to shape the future

Rapidly adapt to changing environments by embracing an agile way of working

Attract, retain and empower talented people to deliver their very best

Encourage transparency and inclusiveness, and support each other to succeed

Use the meritocracy-based model as the only path to grow

Uphold highest level of accountability in pursuing performance and results